Alex Morgan — UX/UI Design

Ecommerce Platform

Ecommerce Platform project preview
High-fidelity comps

Background

My Approach

Discovery

Ran ethnographic research in the field, resulting in validated insights and team alignment.

Exploration

Starting with wireframes, I refined through critique cycles and stakeholder review.

Impact

40% improvement in task completion. Since shipping, we've measured 300% faster task completion.

Ecommerce Platform

Shipping quality design requires collaboration and iteration. Recent work has shown me how . The implications matter for teams and organizations.

Key Takeaway

Whether you're designing your product, this approach resonates.